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Click here to view our 2023 Media Kit.

Edible Madison is a free publication thanks to our advertisers. Your support helps us to create a vibrant, regional food system. By advertising with Edible Madison, you are reaching ten of thousands of individuals in Southern Wisconsin and beyond who care passionately about local foods and want to learn more about how they can actively support farmers, food producers, businesses, organizations and projects that advance the local food movement.

Our readers are served a delicious array of information about what’s in season, what’s for sale and where to find it, and who toiled and tilled to put food in front of us. Additionally, we provide recipes that make the preparation of our local bounty a joy for the home cook. We also weave in stories from the national stage that impact our region. And for pure enjoyment, we include food as art through stunning photography and illustrations. Edible Madison is a feast for the eyes, the intellect and the palate.

Why Advertise in Edible Madison?

  • Our readers save and savor every copy of Edible Madison. Our magazines are valuable reference material and are not discarded like general interest or advertising-heavy publications—we always have more content than ads, so you
    will not get lost in the crowd.
  • Our rates are the most cost effective in the region for reaching connected consumers who sincerely care about businesses like yours.
  • Supporting Edible Madison aligns you with the local food community and allows us to continue to promote its businesses and bounty.
To learn more about opportunities to advertise with us, please contact Lauren Rudersdorf at LaurenR@ediblemadison.com.

Words from our Advertisers:

"Heartland Credit Union does a lot of agriculture lending, but we couldn’t do that without our member/owners. The story—of people saving at the credit union and Heartland using that money to lend to family farms producing food those same people may be preparing in their kitchens—is a powerful one. Advertising with Edible Madison helps us tell that story well.”
-Robin Marohn, VP Marketing & Business Development at Heartland Credit Union

"Advertising with Edible Madison brought about one of the best results for exposure for Fromagination. The phone calls still occur from the first issue. People keep this magazine to read and reread because it truly fills a need to bring us closer to our local food, and to those who prepare and produce it. Edible Madison is the only local publication targeting an audience of those interested in understanding our local food culture as well as where their food comes from. The magazine has created a bridge between local farmers and engaged consumers. The magazine targets exactly those local residents we want to reach, which makes it highly effective for us as advertisers.”
-Ken Monteleone, Owner of Fromagination

"Advertising in Edible Madison has provided to be a wonderful way for us to reach out to new CSA members in the Madison area. Because our reverence of good food parallels that of the magazine so much, we know that the kind of people reading Edible Madison are the same sorts of folks we want to do business with. In this way, we feel good about supporting Edible Madison and all that they do to push the local food movement forward!"
-Mike Lind, Driftless Organics

"I am grateful to have Edible Madison available as a way to reach both like minded and future customers for Harvest. I feel a direct and immediate response from our advertising dollar. Edible Madison is one of Wisconsin's most beautifully illustrated and well-written publications, and we are proud to be part of the Edible family."
-Tami Lax, Owner of Harvest Restaurant


About Edible Communities

In 2011, Edible Madison, and the family of nearly 70 Edible Communities publications across North America, received the first-ever James Beard Publication of the Year Award, which recognizes a publication that demonstrates fresh directions, worthy ambitions, and a forward-looking approach to food journalism.

"I call what you are doing ‘The Edible Phenomenon’ — you’ve accomplished something that most publishers have not done. The concept and the publications are fantastic." -Margo True, Former Managing Editor at Saveur, and Food Editor at Sunset

Our Readers at a Glance:

Edible Madison readers are concerned, connected, savvy and community-minded. They are active consumers who are passionate about local foods and sustainability. They are champions of local, independent businesses. They care about the quality of the food they eat and where it comes from. They look for value but don’t mind paying more for something if it is of exceptional quality and there is a good story behind it. They are regular restaurant diners and terrific home cooks. They support their local farmers markets and understand that the best tasting foods are seasonal, fresh and local.

Words from our Readers:

"We never throw an issue away — we keep them all and use them over and over again.”

"We pick up extra copies from local advertisers and mail them out to our family members who have moved away so they feel close to home still."

"I thought I knew everything about the local foods and farmers in my community, but I learn something new every time I read your publication."

"Every time I realize another issue is due, I start watching the mailbox for it. I can’t tell you how much I look forward to reading it, and you have never disappointed me. Every issue is great."

Click here to view or download our 2022 Media Kit